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Boutique advisory and implementation firm

People who understand. The capability to deliver.

Robinswood helps leaders of service SMEs and mid-sized businesses decide where AI is useful, organise the change and build the business tools it requires.

Thibault Fritsch, founder of Robinswood

Founder

Thibault Fritsch

13 years of field experience with SMEs and organisations undergoing change.

Strategic AI audits, software architecture, transformation scoping and project leadership. Your first conversation is with Thibault: it starts with your business, not a software demonstration.

Meet Thibault

Co-direction · design and adoption

Cindy

Design, experience and adoption connect strategic priorities with usable journeys. This role makes the intended change understandable to the people who will use it.

The aim: clarify the experience, test it with users and make ownership possible.

Working principles

A practical relationship, from decision to delivery.

The problem before the tool

We start with decisions, workflows and people. Technology follows when it serves an established need.

Clear commitments

A fixed-price audit, followed by an explicit implementation scope. Assumptions, costs and limits are discussed before commitment.

Execution that can be checked

Acceptance and monitoring criteria connect delivery with your team’s work. We publish documented facts without inventing gains.

Implementation capability

The Robinswood Build System.

This is our agent-assisted software design and delivery capability: business applications, integrations and internal tools. It is a technical system used to support delivery.

Scoping, acceptance criteria and engagement decisions remain part of the project relationship. The system does not replace those responsibilities.

See the published engagement scopes

Your next step

Let’s start with your situation.

A free, no-obligation 60-minute conversation to understand your needs and check whether we can help. The strategic audit is a separate paid engagement.